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Create Your Own Website – Which Is Better For Designers?

Create your explicit particular person web site on-line – Which Is Better For Designers?

The thought of an internet site on-line builder for designers may appear a bit counterintuitive. Templates? Prebuilt layouts? AI? Not precisely conducive to creativity, appropriate?

Properly, which might have been true a number of years beforehand. However web site on-line builders have developed, and with that comes a interval of web site on-line builders which have been considerably created with designers and creatives in concepts.

I’m speaking, in fact, about Webflow and Squarespace. A fast check out their net pages reveals two very simple and polished web site on-line builders, each of that are able to producing net pages with eye-catching, on-enchancment designs.


webflow vs squarespace homepages

Webflow and Squarespace’s homepages

So which one is most interesting for you? On this roundup, I’ll think about the totally utterly totally different selections of Webflow vs Squarespace, which will help you to pick out the fitting platform based totally in your necessities – whether or not or not or not that’s for a portfolio, pictures website, enterprise website, on-line retailer, or utterly totally different kind of web site on-line.


Webflow vs Squarespace: Who wins this comparability? (Spoiler Alert)

Ease of Use01
Design Flexibility10
Running a blog Options01
internet optimization11
On-line Retailer01
Apps and Widgets11

It was a reasonably tight race, nonetheless lastly Squarespace beat out Webflow – research on to look out out why…

Webflow vs Squarespace: What are the primary variations?

Each Webflow and Squarespace are US-based totally companies (Webflow hails from San Francisco, Squarespace from New York) which is perhaps backed by some fairly very important VC funding. Nonetheless, there are only a few key variations all through the product itself.

Squarespace is constructed like a customary web site on-line builder, permitting you to assemble net pages all by way of the confines of its templates and editor. Though you have bought some design administration, you can solely take your customizations to date – the templates, for almost definitely primarily probably the most half, dictate the styling of your web site on-line.

Webflow shall be thought-about as additional of a hybrid of an internet site on-line builder and a CMS. It offers you full design flexibility, because of its seen canvas and dynamic content material materials supplies selections. So, it’s for optimistic the extra extraordinarily environment friendly of the 2 – nonetheless that doesn’t frequently translate to “greater”.


Let’s see how they sq. off in our high quality: ease of use.

Ease of Use

By definition, web site on-line builders are presupposed to be simple to make the most of. I wouldn’t title Webflow or Squarespace almost definitely primarily probably the most intuitive units to make the most of, nonetheless. No, you don’t ought to be efficiently-versed in HTML or CSS to make the most of every, nonetheless there’s positively a studying curve concerned.

This may very well be very true of Webflow. Its design flexibility comes at a value – there are such a lot of choices for personalization that it’d almost definitely take some time to know all of them. Having a wonderful stage of technical information, being aware of units corresponding to Sketch or Figma, and being ready to take a position the time into studying the system, are all key to getting almost definitely primarily probably the most out of it.

webflow vs squarespace designer

Constructing a web-based net web page in Webflow’s design editor

An unlimited plus is that Webflow presents a vast fluctuate of assist provides to assist shoppers get aware of it, together with purposes, tutorials, movement photos, and a dialogue board.

By comparability, Squarespace is way easier. You may get to know the system fairly efficiently by exploring by your self (the interface is easy and minimalistic), with out a great deal of additional assist (though it’s in the marketplace whilst you want it).

squarespace vs webflow dashboard

Navigating Squarespace’s web site on-line editor

However it’s not fairly as intuitive because of it may very properly be. Modifying a component typically takes a number of extra clicks than it ought to, and also you would possibly manually save adjustments everytime you make them.

Fingers down, although – if ease of use is what you’re after, Squarespace could very nicely be the choice to go for. That’s 1:0 to Squarespace!


If you happen to’d need to not begin from scratch when organising your web site on-line, each Webflow and Squarespace present a vast assortment of templates to pick from.

If truth be told, Squarespace’s template different is one among its most recurrently-touted promoting parts – and I’ve to say it’s fairly spectacular. There are spherical 110 totally utterly totally different cellular templates, defending portfolios, blogs, on-line retailers, enterprise websites and extra. And, as you’d anticipate, all are impeccably designed, in line with the latest on-line design developments.

squarespace vs webflow templates

Certainly one of Squarespace’s pretty templates

Webflow presents an equivalent variety of templates, and quite a few the designs are fairly trendy, though I’m unsure they’re actually a match for Squarespace’s excessive-design aesthetic.

webflow vs squarespace templates

A template in Webflow

There’s one utterly totally different massive distinction. Whereas Squarespace’s templates are all free, Webflow solely presents spherical 40 free templates. The overwhelming majority (and the higher-top of the range ones, I’d say) ought to be bought, with costs ranging between $19 – $149.

It’s furthermore value noting that each Webflow and Squarespace’s templates are cellular-good by default, though Webflow goes the additional step in letting you regulate their templates for quite a few present sizes.

After all, whilst you’re planning to begin with a transparent slate, template top of the range isn’t one issue you actually need to think about. If you would like a extreme-notch different of templates nonetheless, I’d say Squarespace is the winner correct proper right here. 2:0 for New York!

Design Flexibility

How heaps administration do you recuperate out of your web site on-line design with Webflow vs Squarespace? Right here’s a class the place the excellence between the 2 platforms is massive.

Webflow actually places you all through the motive force’s seat in relation to design. Except for supplying you with three choices to begin out with – ranging from scratch, choosing a template, or selecting a preset format – you furthermore get full administration over each seen challenge of your website. Content material, placement, styling and interactions can all be adjusted inside Webflow’s drag-and-drop editor.

As well as, Webflow offers you the choice to embed customized-made HTML, CSS or JavaScript code. And as I discussed earlier, you even have the ability to edit the design for as quite a bit as seven(!) totally utterly totally different breakpoints, supplying you with the liberty to design cellular experiences as you want.

webflow vs squarespace mobile

Modifying for cellular screens in Webflow

With Squarespace, you’re additional restricted. Templates embrace a finite set of types and layouts. This helps to make sure design consistency, nevertheless furthermore means quite a bit a lot much less ingenious freedom. They shall be custom-made-made, nonetheless solely to a optimistic extent. And whereas varieties shall be overridden by way of code on Squarespace’s Marketing strategy, it’s undoubtedly not the fitting customization expertise.

The editor itself is perhaps considerably restricted. Content material is edited on a bit-by-half foundation, and as Squarespace’s editor is just not an precise drag-and-drop editor, getting parts positioned inside the fitting place requires using columns and spacer parts.

squarespace vs webflow editor

Modifying a bit all through the Squarespace editor

Although Squarespace has massively improved its template system with its most up-to-date model (7.1), you proceed to have way more flexibility with Webflow. That narrows Squarespace’s lead, at 2:1.

Running a blog Options

Which is the higher instrument for working a weblog? It’s possible you’ll very nicely be shocked.

Webflow presents a robust working a weblog determination. You have got the liberty to design your weblog template as you’d like, and will revenue from Webflow’s dynamic content material materials supplies selections to have your weblog posts created routinely.

webflow vs squarespace blog

A pattern weblog in Webflow

However getting additional selections to work, corresponding to solutions, RSS feeds or social media sharing, takes a bit little bit of additional work. These all ought to be manually arrange, and often require a little bit of little little bit of fiddling spherical with code.

Because it seems, Squarespace is likely one in every of many greatest web site on-line builders we’ve come all by way of for working a weblog. Its working a weblog selections are unbelievable – solutions, a wide range of authors, submit scheduling, and AMP (Accelerated Cell Posts) assist, are all included out of the sector. It furthermore presents constructed-in e-mail campaigns, social media integrations, cellular enhancing, and even podcast net web internet hosting. Spectacular!

squarespace vs webflow blog

A weblog constructed with Squarespace

So, whilst you do get additional administration over your weblog’s design with Webflow, I actually really feel Squarespace is the extra full determination if working a weblog is a precedence for you: That brings us to a rating of three:1!

internet optimization

Proper now now we have Squarespace firmly all through the lead, taking out 3 of the 4 rounds. However which of the 2 presents bigger internet optimization selections?

I’ve to say, Webflow and Squarespace are fairly equal on this entrance. Each have sturdy internet optimization enhancing choices, supplying you with the ability to do all the fundamentals (edit internet net web page titles, URLs, descriptions and so forth). However they even present superior internet optimization choices, corresponding to letting you arrange 301 redirects, edit your robots.txt file, and generate sitemaps.

Each furthermore present some distinctive benefits. Squarespace goes the additional mile to make sure your website is Google-pleasant, by permitting you to allow AMP to your weblog posts, structuring product knowledge to take care of Google wealthy search outcomes, and providing direct integration with Google knowledge by way of its Key phrase Search panel.

squarespace vs webflow seo

Weblog submit internet optimization settings in Squarespace

In Webflow, the ability to have full administration over the responsiveness of your website will help you to acquire extra parts in cellular-friendliness, which is a key rating topic for Google. And it furthermore permits you to create ‘auto-generated’ meta titles and descriptions for assortment pages (e.g. weblog posts), the buildings of which you’ll outline.

webflow vs squarespace seo

Modifying internet optimization settings for the homepage in Webflow

Webflow and Squarespace are each professionals on the web optimization sport, so this spherical is a tie – 4 parts to Squarespace, 2 to Webflow.

On-line Retailer

They’re presumably not the primary web site on-line builders that come to concepts everytime you consider ecommerce. Nonetheless, each Squarespace and Webflow come outfitted with the units you would possibly assemble an net retailer, whilst you’re planning to promote bodily or digital merchandise in your website.

So how do they think about? This desk offers a snapshot of Webflow vs Squarespace’s ecommerce selections:

Stage of customizationExcessive. Though it’s best to benefit from a template, you may also design product pages and collections/lists, together with the checkout internet net web page, affirmation internet net web page, and procuring cartMedium. You may edit the design of your product and checkout pages by tweaking a number of settings, nonetheless not by dragging and dropping parts
Product restrictBetween 500-3000 units, relying in your plan. Be aware that units consists of not solely merchandise, nevertheless furthermore product variants, classes and CMS unitsLimitless
Digital downloadsSureSure
Fee gatewaysStripe, PayPalStripe, PayPal, Sq. (for POS)
Transaction charges2% on Normal plan; no charges on elevated plans3% on Marketing strategy; no charges on elevated plans
Auto tax calculationSure, for US, Canada, EU and Australia (by way of TaxJar)No, though you can be part of TaxJar to your retailer
Actual-time transport chargesNo, these ought to be manually setSure, on its highest plan (Advance) for US retailers
Buyer accountsNot out of the sector. You may add these in utilizing a 3rd-get collectively integration corresponding to CunningSure
AnalyticsNot inbuilt, nonetheless you can combine with Google AnalyticsSure, by way of the Gross sales panel in Squarespace Analytics. It’s possible you’ll even combine with Google Analytics

Whereas not almost definitely primarily probably the most extraordinarily environment friendly on-line retailer builders within the market, I’d say each Webflow and Squarespace present a reasonably refined ecommerce determination in case your retailer is on the smaller facet. Nonetheless, if we’re evaluating them based totally completely on selections, I actually really feel Squarespace ticks just some additional containers than Webflow.

squarespace vs webflow store

A product internet net web page constructed with Squarespace

That places Squarespace at a vast lead of 5:2! Can Squarespace preserve this worthwhile streak in the previous couple of rounds?

Apps and Widgets

What for many who need to add extra effectivity to your website? Let’s take an in depth try how far you can take a website constructed on Webflow vs Squarespace.

Squarespace launched its Squarespace Extensions market in December 2019. It presents spherical 20 totally utterly totally different extensions, most of that are ecommerce and accounting-associated (e.g. Shippo, Printful, Quickbooks On-line).

squarespace vs webflow extensions

Just a few of the apps in the marketplace on Squarespace Extensions

If you are going to buy Squarespace’s Marketing strategy or elevated, you may also entry its constructed-in add-ons, corresponding to pop-ups, picture galleries, appointment scheduling, Member Areas, and extra. Moreover, there are some third-get collectively units that may very well be added to your website by way of Code Injection, and APIs that may very well be arrange in case you can have an ecommerce website.

Webflow’s integrations are barely totally utterly totally different. Though its library lists over 200 integrations, these aren’t heaps direct app integrations as they’re guides of easy methods in order so as to add the units manually. Useful, nonetheless they require a bit additional work than merely enabling an extension.

webflow vs squarespace integrations

Webflow’s big selection of integrations

Totally different approaches, nonetheless each present a wonderful quantity of versatility by way of enhancing your website. This spherical’s a tie!


We’re nearing the tip of our comparability, so let’s check out one important class: assist.

Whereas web site on-line builders are infamous for being gradual to produce assist (considerably whilst you actually need it!), I can allow you to acknowledge firsthand that this isn’t the case with Squarespace. You may get choices nearly immediately because of Squarespace’s maintain chat, they usually furthermore present 24/7 e-mail assist, together with a whole information base.

squarespace vs webflow help

You may entry Squarespace’s Assist Heart immediately from all by way of the editor

If you happen to’re searching for private assist for Webflow, you could uncover them a bit slower to reply. That’s due to they don’t (at present) present any cellphone or maintain chat assist – e-mail is the one channel in the marketplace, and their dedication is to reply inside 1-2 enterprise days. Not precisely snappy.

Nonetheless, whilst you’re additional of a restore-it-your self kind of explicit particular person, then you definately definately definately’ll presumably profit from combing by Webflow’s big fluctuate of property on the Webflow College, which embody purposes, movement photos and step-by-step guides. There’s furthermore a dialogue board, weblog, and an computerized chatbot to assist stage you inside the fitting path.

So, whereas Squarespace’s non-public assistance is kind of a bit prior to Webflow’s, I actually really feel Webflow’s unbelievable property assist to make up for it. It’s however but yet another tie, taking the rating to 7:4.


Now for the ultimate phrase class: which one presents bigger value for cash?

Let’s first check out their frequent web site on-line plans, designed for individuals who don’t plan so as in order so as to add an net retailer.

  • Squarespace’s Private plan prices spherical $12/month, letting you assemble a weblog or a private web site on-line by your self area. There won’t be any storage or bandwidth limitations, nonetheless you don’t get admission to Squarespace’s ecommerce, selling or present code selections. If you happen to want these, you can improve to the Enterprise plan for $18/month, though ecommerce selections on this plan are considerably restricted.
  • Webflow’s equal is its Primary plan, priced at $12/month. This provides you 100 pages, 50GB of CDN bandwidth*, a most of 25k month-to-month visits, nonetheless no CMS assortment units. To boost any of those limits, you can change to a higher plan, corresponding to CMS ($16/month) or Enterprise ($36/month).

*50GB is a lot and may merely assist the 25k month-to-month visits

Costs for ecommerce plans are a bit elevated:

  • Squarespace’s lowest ecommerce plan is Primary Ecommerce, which is $26/month. There won’t be any product limits, nonetheless you is probably lacking superior selections corresponding to deserted cart restoration and exact-time transport charges. These shall be bought on Primary Superior, for $40/month.
  • Webflow’s lowest ecommerce plan is its Normal plan, for $29/month. Essentially the most very important distinction correct proper right here is that you’ve got a restrict of 500 units (together with merchandise, variants, classes, and CMS units). If you happen to want additional, you’ll ought to improve to every the Plus plan ($74/month for 1,000 units) or Superior ($212/month for 3,000 units).

So, it’s clear that whilst you want elevated parts of storage, bandwidth or merchandise, Squarespace comes out on extreme for value for cash.

However it’s furthermore value noting that Webflow presents a number of benefits that Squarespace doesn’t:

  • Webflow offers you the number of organising two net pages free of price on its Starter plan. Squarespace doesn’t present any free plans, though you can trial it for 14 days
  • Webflow furthermore presents pretty just some account plans, in case you would possibly assemble a wide range of websites (e.g. for purchasers) – these begin at $16/month

That’s why I actually really feel Webflow furthermore deserves some extent on this spherical, because of it’s not usually that you just simply come all by way of such a variety of plans to swimsuit quite a few necessities.

Sadly, that’s nonetheless not sufficient to place Webflow forward – actually, with 8 parts to five, Squarespace is the undisputed winner of this showdown!

Webflow vs Squarespace: A facet-by-facet comparability

Right here’s a fast recap of the totally utterly totally different selections you’ll uncover in Webflow vs Squarespace:

Webflow vs Squarespace: Conclusion

With the probabilities stacked firmly in Squarespace’s favor, you is perhaps questioning: why would I select Webflow?

And whereas Squarespace is stronger in quite a few classes, I actually really feel it in the long term comes correct all the best way right down to how heaps design administration you want.

Webflow could very nicely be my totally different if I needed to design an internet site on-line utterly from scratch. For event, if I had been designing a enterprise website for a shopper, Webflow wouldn’t solely permit me to have full administration over the design – it’d furthermore take away the necessity for a developer to assemble it. That’s a vast value and time saver, benefiting each the patron and me – even when it does require additional work than a Squarespace website would.

Squarespace could very nicely be the higher different if having good design is additional necessary to you than having full administration. It’s the earlier and cleaner different if you need a shocking-trying portfolio, pictures website, weblog, or on-line retailer, as an illustration. So, if I had been a newbie, or needed an extra low-upkeep website, Squarespace would positively be my resolve.

One challenge’s for optimistic – each Webflow and Squarespace are sturdy all through the design sport, and we’ll be retaining an in depth eye on how they proceed to evolve ultimately.

Made up your concepts? You may signal as quite a bit as a free 14-day trial with Squarespace correct proper right here, or for a free Webflow plan correct proper right here.

Create your explicit particular person web site on-line – Which Is Better For Designers?

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