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Social Media Contests Made Easy

Social media contests might help you to spice up your social following, generate new leads, and drive web site visitors, all of the whereas elevating consciousness of your model.

However to be able to launch and handle an efficient giveaway, you want the suitable instruments for the job. There are a bunch of various contest instruments and platforms on the market that may assist, however on this publish, we’re going to be specializing in only one — SweepWidget.

SweepWidget ranked prime of the chart in our current roundup of the most effective social media contest instruments.

On this in-depth Sweep Widget overview, we’ll be taking a more in-depth have a look at all the things this platform has to supply, highlighting its execs and cons, and extra.

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Let’s get began!

What’s SweepWidget?

SweepWidget is a cloud-based app that you need to use to create and run viral giveaways, social media contests, competitions, and sweepstakes.

It’s one of the vital fashionable giveaway instruments in the marketplace due to its competitively priced subscription plans, subtle characteristic set, and in depth entry methodology and platform assist. So far, SweepWidget has generated over 30 million leads and 100 million social engagements for tons of of manufacturers, together with family names like Rakuten and Logitech.

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It provides you all of the instruments you want to create stunning customized giveaways and handle backend operations with none technical abilities or data. You don’t have to be skilled in graphic design or know tips on how to code to make use of SweepWidget — it’s completely beginner-friendly.

Except for the essential giveaway setup stuff, you can too use SweepWidget to implement superior options that enhance the virality of your giveaway campaigns, together with gamification options like multi-tiered prizes and leaderboards. We’ll discuss extra about these later.

What options does SweepWidget provide?

The SweepWidget person interface is refreshingly easy. Whenever you first log in, you’ll be dropped at the Dashboard space.

02 SweepWidget dashboard

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From the left-hand aspect, you’ll be able to entry issues like integrations, assist, and your account settings. However just about all the things you’ll must do frequently to arrange your giveaway campaigns occurs within the New Giveaway tab. Click on that to get began.

03 New giveaway tab

The very first thing you’ll must do is enter some fundamental details about your contest, just like the prize title and outline, the beginning and finish date you need it to run between, and the variety of winners. The variety of winners you’ll be able to have will rely on which plan you’ve signed up for. Enterprise plan customers can have limitless winners.

From right here on out, you’ll be able to change the settings and design of your contest and make the most of totally different options to be able to arrange your giveaway precisely the way in which you wish to run it. Right here’s an outline of all the things you are able to do.

Fraud prevention

Below the Primary Info tab, you’ll be able to toggle fraud prevention settings on and off. This is among the most important options in any giveaway device because it lets you stop your guests from dishonest by stopping them from getting into a number of instances.

04 Toggle fraud prevention tab

You possibly can select how strict you need these settings to be. The Primary possibility will validate all emails to safeguard your record. The Commonplace stage will do the identical, plus gadget fingerprinting for added safety. Selecting the Elevated possibility may also activate person fraud scoring along with the above. To activate the Strict stage (probably the most superior safety features), you’ll want a Premium subscription.

You can too select what number of electronic mail addresses every entrant can use, block electronic mail addresses from high-risk domains, and allow/disable two-factor authentication (Enterprise plans solely).

And, SweepWidget goes approach above and past their opponents by utilizing superior gadget fingerprinting expertise. This safety methodology checks for potential fraud by scanning 300+ information factors from every person.

The truth is, it’s the identical expertise that huge gamers like Google, Fb, and Amazon use. That is particularly needed for incentive based mostly contests the place customers attempt to cheat. It prevents in opposition to pretend entries, duplicate entries, pretend referrals, bots, suspicious customers, and way more.

So, if reputable entries are important for you, this can guarantee folks truly are who they are saying they’re.

A number of entry strategies

Below the Methods Customers Can Enter tab, you’ll be able to select what totally different entry strategies you wish to embody in your giveaway. That is the place SweepWidget actually shines.

05 Ways users can enter tab

There are 90+ entry strategies to select from, which is greater than many competitor platforms. Along with the principle social networks like Fb, Twitter, and Instagram, SweepWidget additionally helps entries by way of Reddit, Steam, Snapchat, Spotify, Patreon, and 30+ social platforms.

No matter form of giveaways you had in thoughts, the possibilities are you’ll be able to set it up with SweepWidget. Listed below are some examples of entry strategies you may wish to make the most of:

Some entry strategies are solely accessible on chosen plans. You possibly can click on on any accessible methodology to open up a listing of associated choices.

For instance, clicking on Instagram will reveal seven totally different Instagram-related entry choices. You possibly can choose whether or not you need customers to go to a publish, go to your profile, comply with your account, like a publish, and so forth.

06 Entry methods per social platform

If you wish to, you’ll be able to add a number of entry strategies and require customers to finish them in a particular order. You can too cap the variety of instances customers can attempt to be part of.

Customized type fields

Working a contest might be a good way to gather details about your target market and social media followers. SweepWidget is nice for amassing information about your prospects’ due to its in depth customization choices and assist for customized type fields. You possibly can create surveys, polls, quizzes, questionnaires, and customized login varieties with ease.

For instance, you may wish to select Customized Enter Subject as your entry methodology and add a query that customers should reply to be able to be part of the giveaway. You possibly can select from a number of enter fields together with textual content, radio buttons (for multiple-choice questions), checkboxes, drop-down bins, and so forth.

Alternatively, you may wish to require entrants to log in. In that case, you’ll be able to set that up on the non-compulsory Consumer Login Steps tab.

07 User login steps tab

Right here, you’ll be able to customise your login varieties by including totally different required login fields. You can too permit (or require) customers to log in by way of Fb or Twitter.

Widget design editor

Below the Type & Design tab, you’ll be able to customise the feel and appear of your contest widget and touchdown web page. This step is totally non-compulsory.

08 Style and design tab

The default model appears okay, however if you would like, you’ll be able to spruce the web page up by including a prize picture, brand, featured picture/video, and so forth. You can too do issues like change the widget positioning, add a customized background picture or shade in your touchdown web page, cover/present sure components, and so forth.

Clicking the Type Your Widget button on this tab will open up the widget design editor. Right here’s the place you’ll be able to customise the widget itself. On the right-hand aspect, you’ll see a preview of what your widget at present appears like. This can replace in real-time as you make modifications.

09 Style your widget button

You may get actually granular right here and alter just about something: borders, fonts, shadows, colours, you title it! If there’s one thing you’ll be able to’t do throughout the editor, you can too add your individual customized CSS to vary the underlying code.

Vital observe: Sure customization choices are solely accessible on choose plans. For instance, you’ll be able to solely take away the SweepWidget branding and add customized CSS on Premium and Enterprise plans.

Gamification options

SweepWidget comes with a bunch of nifty gamification options that may assist to make your contests extra partaking and enhance their viral potential. When you didn’t already know, gamification refers back to the technique of using sport mechanics in a non-gaming (i.e. advertising) context.

Below the Leaderboard, Milestones, & Immediate Coupons tab, you’ll be able to toggle leaderboards to on. Doing so will add a show to your contest widget which lists the competition entrants with probably the most factors/entries.

10 Leaderboard and milestones tab

This may actually assist to make your campaigns more practical. The explanation why is easy: people love competitors.

When folks see a leaderboard in your contest web page, they’ll naturally wish to see their title up there. This supplies a purpose for entrants to goal for and might help to encourage them to earn extra factors by sharing your marketing campaign with their associates

On this identical tab, you can too arrange multi-tiered rewards and immediate coupons. This characteristic permits you to reward entrants once they attain sure milestones. For instance, you may select to reward folks with a ten% low cost coupon in your retailer as soon as they attain 5 entries, and an extra 20% coupon at 10 entries.

Primary automations

SweepWidget is under no circumstances a advertising automation device, nevertheless it does include a few fundamental automation options built-in.

11 Basic automation features

Below the Publish Entry tab, you’ll be able to decide to redirect customers to a touchdown web page after they full the required actions. For instance, you may wish to robotically ship them a thanks web page or obtain web page after they’ve entered the competition.

You can too ship out automated welcome emails to contest entrants. The default welcome electronic mail is fairly fundamental however if you wish to customise it, you’ll be able to change the topic line, physique textual content, and brand. The welcome electronic mail editor may be very restricted, although, so if you would like extra management, it’s greatest to construct your emails on a third-party device and add the HTML code.

Simply keep in mind that there are caps on the variety of welcome emails you’ll be able to ship. When you exceed the restrict, it gained’t cease extra customers from getting into however they gained’t obtain emails.

Whereas it could sound like these are limitations of SweepWidget, they aren’t. I see electronic mail advertising as being past the scope of a contest device. So I’m impressed that these fundamental automations have been included in any respect.

Easy publishing

When you’ve completed establishing your contest, it can save you it and open up a full-size preview to see the way it appears.

12 Full size preview of giveaway

The widget might be revealed to a hosted touchdown web page on the SweepWidget area robotically. I’d advocate opening up this web page by way of the supplied hyperlink to verify it appears the way in which you need it and testing it out.

13 Testing out the preview giveaway

When you’re proud of it, you’ll be able to simply seize the hyperlink and begin sharing it together with your target market.

Alternatively, you may wish to embed the widget by yourself area as a substitute. To take action, merely copy and paste the supplied code snippet into your web site web page’s HTML code. In order for you it to seem as a popup on the web page, you’ll be able to tick the checkbox under the code snippet.

Entry administration

When you’ve arrange your giveaway, it can seem as a brand new tab in your dashboard.

14 Completion of giveaway

You possibly can pause it at any time by clicking the Pause button or view fundamental analytics like views, classes, and contributors by way of the Stats button. To handle entries, click on the Entries tab.

15 Pause giveaway through the stats button

Right here, you’ll be able to view a listing of all of your contest contributors in real-time, select or randomize winners, disqualify and delete entries, export your information, or add entries individually by way of a CSV file. You can too blacklist sure emails or IP addresses that you simply wish to block from getting into the competition.

Integrations

To profit from SweepWidget, you may wish to combine it with the remainder of your advertising stack.

Happily, apart from native integration with all main social platforms, SweepWidget additionally performs properly with a bunch of fashionable third-party electronic mail advertising, automations, and analytics instruments, like Mailchimp, Energetic Marketing campaign, Zapier, and Google Analytics.

16 Third party integrations

You possibly can entry a full record of all supported integrations and tips on how to set them up out of your principal dashboard by navigating to the Integrations tab.

Assist

SweepWidget gives in depth documentation and assist articles, accessible by way of the Docs tab.

When you can’t discover the data you want right here, you can too attain out to an actual human for assist by clicking Assist. This brings up a chat field with solutions to continuously requested questions and a Contact Us possibility. Clicking Contact Us will help you go away a message for the SweepWidget assist workforce.

17 Support box SweepWidget

Nonetheless, you’ll have to attend some time for an electronic mail response. It isn’t a real reside chat within the sense that you simply don’t get immediately linked with an agent and might’t obtain assist in real-time. When you join the Enterprise plan, you additionally get entry to a devoted agent.

SweepWidget overview: Professionals and cons

SweepWidget gives quite a lot of plans that make it excellent for almost any enterprise. Right here’s a fast overview of the professionals and cons that will help you to resolve if it’s the suitable contest device for your online business.

SweepWidget execs

SweepWidget cons

SweepWidget pricing

SweepWidget gives a fundamental free plan, and 4 totally different paid pricing plans.

18 SweepWidget pricing

Right here’s a rundown of what’s included in every plan:

Free plan

With the Free model of SweepWidget, you have got all the things you want to create a fundamental competitors or contest. It permits you to embed a widget wherever and features a free hosted touchdown web page, limitless campaigns, limitless entries, Social OAuth login, handbook and randomized winner choice, day by day entries options, obligatory entry options, anti-cheating instruments, age verification, and electronic mail assortment.

The principle draw back to the free plan is that scaling up your competitions just isn’t really easy. You gained’t have the ability to create social media contests with as much as 100 winners, or use customized entry strategies. You additionally gained’t get entry to the design editor.

Professional plan

The SweepWidget Professional plan begins from $29/month. With the Professional plan, you’ll be able to handle one model, and get entry to all of the free plan options like a free hosted touchdown web page plus much more.

A few of the further options embody 19 e-newsletter API integrations, multi-language assist, viral sharing, customized type fields, and secret code entries. You additionally get entry to the type editor and prize picture features. The Professional plan is geared toward particular person manufacturers seeking to enhance social media followers, emails and leads.

Marketing strategy

The SweepWidget Marketing strategy begins from $49/month. The marketing strategy is ideal for companies seeking to run leaderboard contests and use the moment prizes options. Along with all options within the fundamental and professional plans, the Enterprise Plan contains options like:

With the Marketing strategy, you can too handle as much as two manufacturers, whereas, with the Professional plan you’ll be able to solely handle one.

Premium plan

The Premium plan begins from $99 monthly and is geared toward companies that wish to have extra management over their competitors branding. The principle factor to notice with the bounce to Premium is which you can take away the SweepWidget brand out of your social media contests. Along with this, you additionally get entry to some premium options, together with:

With the Premium plan, you can too handle as much as 3 manufacturers.

Enterprise plan

The Enterprise plan begins from $249/month. The Enterprise plan provides you a number of freedom, and you may handle as much as 5 manufacturers. You get entry to the entire options accessible on the decrease tier plans, plus further choices and superior safety features like:

You additionally get entry to perks resembling a devoted assist agent, and the choice to ship transactional emails out of your area.

One thing notable about SweepWidget pricing is that it has cheaper paid plans than many opponents.

For instance, ShortStack’s entry-level plan begins at $99/month, which is greater than 3x as costly as SweepWidget’s Professional plan. And also you get extra in your cash with SweepWidget too.

That very same ShortStack plan caps entries at 10k monthly, whereas SweepWidget gives limitless entries on all plans.

SweepWidget overview: Remaining ideas

That concludes my in-depth overview of the competition device SweepWidget. General, SweepWidget is certainly probably the greatest content material instruments on the market, and it’s our prime advice.

Compared to different instruments out there, it helps extra entry strategies, has extra superior options, and it gives nice customer support and worth for cash. And while you issue within the beneficiant free plan, it’s a no brainer.

Whether or not you’re an influencer that should run fundamental giveaways in your social media followers with out investing in an costly device or a big enterprise that’s seeking to make contests an everyday a part of your advertising technique, SweepWidget has acquired you coated.

However don’t take our phrase for it, try it out for your self. You possibly can try SweepWidget for free just by signing up for a free account. When you like what it has to supply, you’ll be able to improve to a paid plan anytime out of your account settings.

Disclosure: This publish incorporates affiliate hyperlinks. This implies we might make a small fee should you make a purchase order.

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