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Which Is Best for Your Online Course? (2021)


Kartra is bought to a variety of on-line companies, a lot of which promote on-line programs, movies, or different merchandise that require options to handle memberships, acquire leads, and course of funds. Companies that use Kartra embrace software program builders, companies, membership web sites, and on-line shops with each bodily and digital merchandise.

So, Kartra works for extra than simply on-line programs and academic websites, however we’ll concentrate on its performance for on-line course house owners since that’s the way it strains up greatest with Kajabi.

Total, Kartra brings the whole lot you want for a web based course into one platform. You possibly can arrange a membership web site, launch course and touchdown pages, herald leads, course of funds, and deal with classes with modern movies, quizzes, and surveys.



Kartra vs Kajabi homepages

Kajabi doesn’t have as a lot cross-industry vary as Kartra because it’s extra designed to work very well for membership websites, notably on-line programs.

A few of the causes it’s possible you’ll take into account Kajabi are to launch a platform, handle advertising, and course of funds for the next sorts of websites:

  • Online programs.
  • Inside instructional coaching.
  • Teaching web sites.
  • Membership websites.
  • Podcasts.
  • Online communities.

Kajabi acts as a set of merchandise mixed into one modern interface, basically changing third-party software program for issues like e-mail advertising, analytics, and web page constructing. As an example, you may reduce out Teachable, Squarespace, and Mailchimp and nonetheless get the identical options since Kajabi presents on-line programs, an internet site builder, and e-mail advertising.


Listed below are the principle merchandise from Kajabi:

  • Digital product creation.
  • Web site constructing.
  • Cost processing.
  • Analytics.
  • E mail advertising.
  • Touchdown pages and leads.
  • Pipelines.
  • Buyer administration.
  • Communities.
  • Cellular administration.

Kartra vs Kajabi: Options

Beneath, we’ll define crucial options from every that will help you perceive which has the instruments required for your on-line retailer, instructional web site, or membership portal.


Right here’s a have a look at our favourite options from Kartra:

  • An entire membership suite for sharing your data, organising programs, and publishing coaching materials for staff, college students, or prospects. It presents a drag-and-drop interface, a number of membership tiers, lovely templates, help for a number of file varieties, and lesson structuring.
  • A content material dripping instrument to ship out classes over time.
  • A progress monitoring module to examine in your college students.
  • A survey and quiz characteristic that permits you to construct each in minutes, automate how folks see outcomes, and optimize the varieties to enhance the quantity of people that reply.
  • A video participant that hosts your entire video content material whereas providing centralized administration, opt-in varieties, checkout buttons, and sharing buttons.
  • Calendars with real-time bookings, help for cell units, and choices to gather funds for scheduled programs.
  • A web page builder to assemble web sites and touchdown pages with part templates, drag-and-drop modules, and varied fonts and colours.
  • Leads, funnels, and campaigns to information customers by way of your gross sales course of, tag one of the best leads, construct sequences, and ship out emails.
  • Types and checkout choices to both acquire extra info from prospects or acquire funds. You possibly can promote an infinite variety of course merchandise, set a number of value factors, and use upsells.
  • Highly effective analytics to examine on the success of your merchandise, programs, college students, emails, and subscriptions.

You additionally achieve entry to e-mail advertising, a helpdesk instrument to supply help, and different options for integrations, associates, and company work.



Listed below are one of the best options from Kajabi:

  • A web-based course builder for promoting memberships, dealing with teaching packages, and extra.
  • An entire web site builder with visible drag-and-drop modules, customized domains, and templates.
  • Easy and intuitive cost processing with PayPal and Stripe. What’s extra, is that Kajabi doesn’t cost any cost processing charges!
  • Wonderful analytics for operating studies and compiling information about your emails, web site site visitors, and on-line course gross sales.
  • A strong e-mail advertising program with multi-touch sequences and templates.
  • A separate touchdown web page builder that has one-click templates, a visible designer, and full integration with emails, merchandise, and presents.
  • Prebuilt pipeline automations which might be confirmed to funnel prospects into your on-line course. Some templates embrace funnels for webinars, free books, and training campaigns.
  • Buyer relationship administration for setting follow-up emails, dealing with buyer info, and gaining a deeper perception into your prospects.
  • A group characteristic that replaces the likes of on-line boards and Fb Teams.
  • Two cell apps to handle your complete on-line course enterprise whereas on the go.

🏆 Winner: Kartra

It is a robust one, however Kartra positively has a extra sturdy characteristic checklist. Nonetheless, Kajabi primarily focuses on options for on-line programs and membership websites, so some folks may discover it extra intuitive with solely the mandatory instruments you want for that. Having mentioned that, Kartra nonetheless has extra options, so it’s greatest within the Function class.

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Kartra vs Kajabi: Pricing

If finances components in, take a look at this part to grasp which is extra economical.


Kartra has the next month-to-month pricing plans:

  • Starter: $99 monthly for as much as 2,500 leads, one customized area, 15k emails monthly, 50GB of bandwidth, 100 hosted pages, 50 hosted movies, 20 merchandise, 2 membership websites, and choices to attach a helpdesk and one staff member.
  • Silver: $199 monthly for as much as 12,500 leads, 3 customized domains, and limitless emails, bandwidth, pages, movies, merchandise, membership websites, staff members, and helpdesks. You additionally achieve entry to Kartra Company.
  • Gold: $299 monthly for as much as 25,000 leads, 5 customized domains, and limitless the whole lot else.
  • Platinum: $499 monthly for as much as 50,000 leads, 10 customized domains, and limitless the whole lot else.

You stand up to 25% off the listed costs when you choose for annual funds.


Pricing plans from Kajabi embrace:

  • Primary: $149 monthly for 3 merchandise, 3 pipelines, 10,000 contacts, 1,000 lively members, 1 web site, and 1 admin consumer. You get limitless touchdown pages and advertising emails, together with Kajabi College, a 0% transaction payment, webinars and occasions, templates, quizzes and surveys, chat help, and automations.
  • Development: $199 monthly for 15 merchandise, 15 pipelines, 25,000 contacts, 10,000 lively members, 1 web site, 10 admin customers, and limitless touchdown pages and advertising emails. You additionally get the whole lot from the earlier plan plus 24/7 chat help, superior automation, an associates program, and the choice to take away Kajabi branding.
  • Professional: $399 monthly for 100 merchandise, 100 pipelines, 100,000 contacts, 20,000 lively members, 3 web sites, 25 admins, and limitless touchdown pages and advertising emails. All options from the earlier plans are included, plus a code editor.

Annual cost saves you about 20% in comparison with the listed month-to-month costs.

🏆 Winner: Kajabi

It is a deceiving one as a result of though we like that Kartra has a decrease value plan (at $99 monthly), a more in-depth look reveals that Kajabi has a significantly better value-to-price ratio. The $149 monthly Kajabi plan will get you way more contacts, limitless emails, and a 0% transaction payment. To not point out, Kajabi has a free trial.

Kartra vs Kajabi: Membership and on-line course interface

On this part, we check out the benefit of use when constructing a membership web site, particularly for on-line programs.


Kartra comes with varied parts, however they’re all compiled within the dashboard, they usually all combine properly with one another.

For on-line programs and membership websites, you begin within the My Memberships tab so as to add components like your Emblem, Sections, Posts, and Ranges.

kartra dashboard

The interface is moderately intuitive and customizable, because it presents a number of templates, a drag-and-drop builder for some sections, and one centralized dashboard for managing a number of membership websites.

As well as, you possibly can entry requirements like My Pages (for making touchdown pages), My Movies (for internet hosting your course movies), and My Merchandise (for creating purchasable digital gadgets) from the principle menu.

With some fast work, you possibly can produce a stupendous course with benchmarks, content material with a number of media varieties, and a standing bar.

frontend course - Kartra vs Kajabi

Lastly, you’re in a position to connect the membership website to all different Kartra options – if you wish to add quizzes, acquire funds, or provide a group dialogue.


The course constructing interface from Kajabi is a little more easy than what you get from Kartra. There’s positively a bigger assortment of options in Kartra, however the Kajabi website and course constructing course of is considerably simpler as a result of much less litter and a extra streamlined system.

Within the Kajabi dashboard, you add merchandise by selecting predesigned templates like an Online Course, Teaching Program, or Drip Course.

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